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Best UK Salon Booking and Store Software Compared

Alireza Akbari

Compare UK salon platforms that combine appointment booking, online selling, and repeat client tools so owners can choose software that supports rebooking and revenue growth.

Best UK Salon Booking and Store Software Compared

UK salon owners do not just need a diary. They need salon appointment scheduling software that also supports product selling and repeat visits — without stacking five apps. This comparison covers UK salon software that combines booking, online store tools, and repeat client management.

Quick answer: Pick Fresha or Treatwell when marketplace discovery matters most. Pick Phorest when a multi-staff salon needs deeper retention and POS. Pick Booksy when app-based booking discovery is the priority. Pick InMinutes when you need a branded multi-page website, booking, and an online store with 0% InMinutes platform fees on Pro — then link your preferred salon diary if you still need marketplace volume.

InMinutes booking for salons

How we ranked them

  1. Appointment booking systems — online diary, deposits, staff calendars

  2. Online store software for salons — retail products, gift cards, checkout

  3. Repeat client management — reminders, marketing, loyalty

  4. Marketplace vs owned channels — commission tradeoffs

  5. Local salon management tools fit for UK pricing and ops

Comparison at a glance

PlatformBooking strengthRetail / storeRepeat clientsWatch-out
InMinutesStrong owned booking on every planAI Store on Pro, 0% platform feeAudience CRM + email on ProNot a UK marketplace
FreshaExcellent + marketplacePayments / retail featuresMarketing suiteMarketplace first-booking fee
TreatwellMarketplace-ledPrepayments supported0% on repeat marketplace clientsHigh first-booking commission
BooksyApp discovery + diaryPayments / no-show toolsEmail/push/SMS toolsHigher monthly vs Fresha solo
PhorestDeep multi-staffStrong retail POSLoyalty + marketingQuote-led pricing; demo-first
Fee figures below are from public UK pricing pages and 2026 industry roundups (checked Oct 2026). Always confirm VAT and your location’s marketplace rate before you switch.

1. InMinutes — best branded website + booking + store for owned demand

InMinutes for local service brands

InMinutes is not a Treatwell-style marketplace — and that is the point for owners who want to own the client relationship. Generate a salon site with services, booking, and (on Pro) retail products.

  • Best for: UK salons that already have demand from Instagram, Google, and walk-ins

  • Appointment booking: included on every plan; deposits on Pro ($49/mo / ~ equivalent GBP billed in USD plans)

  • Online store: AI Store on Pro with 0% InMinutes platform fees (card processing still applies)

  • Repeat clients: Audience CRM + campaigns on Pro; pair with SMS tools if you need heavy texting

  • Weakness: no UK consumer marketplace to fill empty chairs from cold traffic

  • Choose InMinutes if: your bottleneck is a weak website and checkout, not discovery

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2. Fresha — best marketplace + scheduling balance for many UK salons

  • Best for: salons that want new clients from a consumer marketplace plus a modern diary

  • Pricing snapshot (UK, ex VAT, Oct 2026 public figures): solo from £14.95/mo; team from £9.95 per member/mo; marketplace first-booking fee commonly cited around 20% (minimum applies)

  • Strength: polished appointment booking systems + marketing tools

  • Weakness: marketplace economics on first visits; confirm payout rules

  • Choose Fresha if: empty-chair fill from marketplace beats pure owned traffic

3. Treatwell — best when marketplace volume is the growth plan

  • Best for: salons leaning on Treatwell demand in their city

  • Pricing snapshot: monthly software quoted at signup; public partner pages cite ~35% commission on a new marketplace client’s first booking and 0% on repeats, plus online prepayment processing

  • Strength: strong UK consumer brand for discovery

  • Weakness: first-booking commission is expensive if you rely on marketplace for every new guest

  • Choose Treatwell if: discovery > margin on first visits

4. Booksy — best app-first booking discovery

  • Best for: barbers and salons whose clients live in booking apps

  • Pricing snapshot (UK, Oct 2026 public comparison figures): around £40/mo + VAT base, +£5/mo per extra member; optional Boost marketplace fee (~30% on Boost first visits)

  • Strength: consumer app habit + SMS/email tooling

  • Weakness: higher base subscription than Fresha’s solo entry

  • Choose Booksy if: your clients already book inside Booksy

5. Phorest — best multi-staff retention and salon retail ops

  • Best for: established salons/clinics with 3+ staff

  • Pricing snapshot: quote/demo led (not a simple public self-serve ladder)

  • Strength: rostering, loyalty, retail POS, consult forms — serious local salon management tools

  • Weakness: heavier onboarding; overkill for a solo chair

  • Choose Phorest if: retention and front-desk ops matter more than DIY website design

Website + software: the combo most UK salons miss

Marketplace software fills chairs. A weak website still loses high-intent Google searchers who want to see your work, prices, and book without downloading an app. Many owners run:

  1. Fresha / Treatwell / Booksy / Phorest for diary + marketplace

  2. InMinutes for the branded site, SEO pages, and retail products they own

Link “Book now” from the site to your diary if you keep marketplace software — or take owned bookings on InMinutes if your calendar is simple.

Which should you pick?

  • Need marketplace new clients: Fresha or Treatwell (compare first-booking fees)

  • App-native clientele: Booksy

  • Multi-staff retention + retail POS: Phorest

  • Need a real website + owned booking/store: InMinutes (alone or alongside a diary)

The bottom line

The best UK salon software depends on whether your gap is discovery or ownership. Marketplaces win new-client volume; InMinutes wins the branded web presence and store layer that marketplaces never fully replace.

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